Advance Clearing Serum
£24.99£30
Autumn Sale | Every purchase feeds ♥
Bakuchiol: the plant-based retinol alternative
Clinically matched retinol on fine lines and dark spots, with less peeling and no prescription needed.
Shifah's anti-ageing routine
Eye Oil Serum, rolled on
Watch their first reaction to Glow Moisturiser
Watch the glow routine
Four full-size products for brighter-looking tone, a fresher eye contour and soft, hydrated skin, with SPF50 for daytime sun care.
Includes: Advance Clearing Serum 30ml, Caffeine Peptide Serum 30ml, Glow Moisturiser 50ml and SPF50 Sunscreen Serum 50ml.
30+ botanical ingredients across the bundle, alongside skincare actives. Fig, olive leaf and jojoba complement vitamin C and niacinamide for brighter-looking tone, caffeine and peptides for puffiness and fine-line appearance, and hyaluronic acid for hydration. See individual packs for full ingredients.
AM: Cleanse → Caffeine Serum → Glow Moisturiser → SPF50 daily.
PM: Cleanse, then mix a pea-sized amount of Advance Clearing Serum with 2 pumps of Glow Moisturiser in your palm and apply. Mix immediately before use, not in the bottles.
Toner is optional after cleansing on scheduled days. Apply SPF separately and reapply as directed. Never mix SPF into the blend.
One bundle lasts about 3 months. Always use the directed amount.
Optional add-ons, sold separately.

Add Hydrating Cleanser, 100ml — wash away daily build-up.

Add Glow Toner Mist, 100ml — an optional refreshing step. Follow its scheduled-use directions.
Patch test and introduce gradually. Avoid eyes and stop if irritation occurs.
Your order gives back: we donate 3 meals with every purchase.
SHIFAH, formerly SXCglo. Some sale orders may arrive in our former SXCglo packaging.
Some products may arrive in our previous SXCGLO packaging. Same trusted formula, new SHIFAH look.
Fast! We dispatch Monday to Friday with 24-hour tracked UK delivery after dispatch, so you can start your routine sooner.
Orders placed at the weekend are dispatched the next working day, and your tracking link lets you follow your order to your door.
Four full-size bestsellers: Advance Clearing Serum 30ml, Caffeine Peptide Serum 30ml, Glow Moisturiser 50ml and SPF50 Sunscreen Serum 50ml.
Anyone wanting brighter-looking tone, fresher-looking eyes and soft, hydrated skin, with daily SPF50 to protect your progress. It’s our complete glow routine.
Morning: cleanse, Caffeine Serum, Glow Moisturiser, then SPF50. Night: cleanse, then mix a pea-sized amount of Advance Clearing Serum with 2 pumps of Glow Moisturiser in your palm and apply.
Use every step, every day. Each product is designed with a purpose, so your results keep building and your glow gets better and better.
Just £80 (save £40) for 3 months of care: under £1 a day.
Yes. SHIFAH is formulated with carefully selected ingredients to suit all skin types, including normal, dry, oily, combination and mature skin.
Every skin is unique, so we always recommend a patch test before first use, especially if your skin is sensitive or you are new to active skincare.
How to patch test:
Always check the full ingredient list for anything you know you are sensitive to. Not sure? Contact our team and we will help you choose.
Many customers see a glow within days. “I’ve only been using this 3 days and wow… My skin is brighter and already looks so even!” Verified review
In a double-blind clinical trial, 59% saw improved dark spots in 12 weeks with bakuchiol, one of our key actives.
The longer you use it, the better it looks. It’s why 75% of our customers come back. Wear SPF daily to protect your progress.
Start with the concern that matters most to you:
Still not sure? Message us and we’ll build your routine with you.
No. We never add perfume, so your skin gets only the ingredients that work for it.
Yes. SHIFAH products are lightweight, non-greasy and absorb quickly, then wash away easily during wudhu. It’s skincare made to fit beautifully around your daily prayers.
Repeated washing, especially with hot water, can leave skin feeling dry or tight, because water alone doesn't replace the moisture your skin needs. After wudhu, use lukewarm water, pat dry gently and mist with our Glow Toner Mist, then apply our Glow Moisturiser or Fig Barrier Repair Moisturiser to rehydrate.
After washing, reapply your SPF50 Sunscreen Serum before sun exposure, following the directions on the packaging.
Your Forever Young essentialsFour full-size products for brighter-looking tone, a fresher eye contour and soft, hydrated skin, with SPF50 for daytime sun care.Includes: Advance Clearing Serum 30ml, Caffeine Peptide Serum 30ml, Glow Moisturiser 50ml and SPF50 Sunscreen Serum 50ml.Botanicals meet...
Verified customer
Verified review · Forever Young Bundle
“I purchased the Forever Young bundle and I have had amazing results, these products have taken away fine lines and wrinkles and my skin glows. I met a friend today and she said your skin looks amazing, you are glowing. Alhamdulillah these products are the best and value for money too”
Loved by our customers
Real people. Real skin.
Verified reviews from SHIFAH customers.
“Fabulous serum, changed my skin texture within days. Skin is glowing and soft.”
Ammara · Advance Clearing Serum
“I am addicted to this product! My 6th bottle.”
U.S. · Advance Clearing Serum
Before
After
“Fantastic SPF. No greasiness or white cast, would highly recommend this product.”
Lesley · SPF50 Serum
“The only serums that work for me, Alhamdulillah!”
H.T. · Advance Clearing Serum
For the whole face
Fades the look of dark spots
Firms & smooths fine lines
De-puffs tired-looking eyes
Day 1
Day 60
Day 90+How it works
From the first use to a lasting glow, step by step.
Why SHIFAH works
Every hero active is backed by published studies, and made to absorb fast so it gets straight to work.
Vitamin C THD
Clinically studied for brighter, more even-looking tone.
Bakuchiol
Plant-based retinol alternative. Clinically matched retinol, gentler on skin.
Peptides
Clinically studied for smoother, firmer-looking skin.
Caffeine
Studied for fresher, less puffy-looking eyes.
+ more plant-based ingredients. Alcohol-free, no added perfume.
As seen in
Our founder's journey
A treatment left me with severe facial burns.
Finding products gentle enough for my own skin changed my life.
That's why I created SHIFAH.
After the burns
Today
As featured in the Daily Express, The Sun and on TikTok.
That feeling when you stop hiding behind foundation.
Why choose SHIFAH?
See how SHIFAH upgrades your whole routine.
| The SHIFAH difference | SHIFAH | Others |
|---|---|---|
| Actives | Clinically studied, potent actives | Often one unipotent active |
| Absorption | Absorbs fast and works deeper | Can sit on the surface |
| Plant-based | Plant-based ingredients | Can contain animal- or human-derived ingredients |
| Added perfume | None added | Often added, a common skin irritant |
| Alcohol | No alcohol | Often added, can dry out skin |
| Ingredients of concern | Carefully selected, skin-friendly ingredients | Can contain ingredients linked to health concerns |
| Brand values | Halal-friendly approach | Not always halal-friendly |
| Giving back | Every purchase feeds someone in need | Rarely part of your purchase |
Unedited reviews and messages from SHIFAH customers.
A little good with every order
Every SHIFAH purchase helps provide food packs through our sadaqah programme. Your purchase helped feed others. Their prayers are with you.
Shop and give backBeauty that gives back
Beautiful skincare. A purpose beyond beauty.
I trusted the doctors. I trusted the labels. I trusted the products on the shelves. Until I started asking questions.
I was prescribed medical-grade skincare, believing that because it came recommended by professionals, it must be safe for me. But when I started looking deeper into the ingredients…
I was prescribed medical-grade skincare, believing that because it came recommended by professionals, it must be safe for me.
But when I started looking deeper into the ingredients, I discovered things that shocked me. Ingredients with potential health concerns, preservatives associated with formaldehyde release, chemicals under scrutiny for their effects on hormones, harsh drying alcohols and ingredients derived from animals.
Then I looked beyond skincare. I went to the supermarkets I had trusted for years. The shampoos, cleansers, body washes and everyday essentials we use without a second thought. I started reading the labels. And the more I researched, the more questions I had.
Why were we expected to understand complicated ingredient lists ourselves? Why weren't we taught to question what we were putting on our skin every single day? Why did something being sold on a supermarket shelf automatically make us assume it was right for us?
I realised that I couldn't simply rely on a brand name, a professional recommendation or attractive packaging. I needed to understand what I was actually using.
I didn't want to spend my life putting things on my skin without knowing what they contained.
And then my own skincare journey took an even more devastating turn. After a beauty treatment left me with third-degree burns and almost cost me my sight, doctors told me I would be scarred for life. I knew I wanted to do things differently.
I began looking towards something that had been in front of us all along: nature. I explored the botanical ingredients mentioned in the Quran, the wisdom of traditional plant-based remedies and what modern skincare science could teach us.
That journey became SHIFAH.
Our faith teaches us that what we give for the sake of Allah is never wasted. Allah tells us in the Quran:
“And whatever you spend of anything [in Allah's cause], He will replace it; and He is the best of providers.”
Quran 34:39
This became part of the heart behind SHIFAH. We didn't want to build another skincare business that simply took from people. We wanted to build something that gave back.
That's why every SHIFAH purchase helps provide food packs to people experiencing hunger through Sadaqah.
Think about that. You purchase something to care for yourself, and your order also helps put food on someone else's table.
We cannot promise what Allah will return to any individual, but we believe that giving with sincere intentions is never wasted.
Because we believe you deserve to know what you're putting on your skin. Because we believe nature deserves another look. Because faith teaches us to give, not just receive. And because beauty should never come at the expense of our values.
When you choose SHIFAH, you're choosing skincare with purpose. And you're helping someone who needs a meal.
You don't have to choose between caring for yourself and caring for others. You can do both.
SHIFAH. Rooted in Nature. Inspired by Faith. Guided by Science.
Beautiful intentions. Meaningful giving. A purpose beyond beauty.
Farnaz Khan, Founder, SHIFAH
Sadaqah with every purchase
With every SHIFAH purchase, we help provide food packs to people experiencing hunger through Sadaqah. So while you're caring for your skin, you're also helping put food on someone's table.
“Prayer is a light, charity is a proof, and patience is illumination…”
“O son of Adam! Spend, and I shall spend on you.” · Sahih al-Bukhari 5352
Verified buyers
Find more customer reviews and before and after photos on our Real Results and Transformations pages.
These are the key ingredients. Check the packaging for the full ingredient list.
Yes. Our formulas are plant-based and alcohol-free, with no added perfume, so they’re made to feel comfortable from day one. One customer told us: “Nothing works for me because I always seem to have a reaction to EVERYTHING… My skin is brighter and already looks so even!”
Do a quick patch test before first use and check the full ingredient list on this page, then enjoy your glow.
Yes. SHIFAH is formulated with carefully selected ingredients to suit all skin types, including normal, dry, oily, combination and mature skin.
Every skin is unique, so we always recommend a patch test before first use, especially if your skin is sensitive or you are new to active skincare.
How to patch test:
Always check the full ingredient list for anything you know you are sensitive to. Not sure? Contact our team and we will help you choose.
SHIFAH is skincare made with intention. We combine botanical ingredients inspired by the Qur’an with modern cosmetic science, so you never have to choose between your values and seeing a difference in your skin.
Skincare with purpose. Beauty with meaning.
Every SHIFAH order feeds someone in need. Through our Sadaqah programme, each purchase helps provide meals to people who need them most.
Inspired by the Islamic principle of Sadaqah, it means your skincare routine carries a reward beyond the mirror.
Care for your skin. Feed someone in need.
Every SHIFAH formula starts with nature and is finished with science. We pair potent, carefully curated botanicals, inspired by those referenced in the Qur’an, with premium, fast-absorbing cosmetic actives.
Potent ingredients, made with intention, for skin you’ll love more every day.
You don’t have to work it out alone. Tell our team about your skin, whether it’s dark spots, uneven tone, scarring, dryness or dullness, and we’ll recommend the routine that fits you best.
Join 50,000+ customers who started exactly where you are now, and 75% of them come back for more.
Complete your routine
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